We have new friends – and they’re all about empowering women to move, dream, and shine.
AIM’N is a Swedish activewear brand founded by women, for women. Started in 2013 by Tekla and Helen after they got tired of dull sportswear, they set out to inspire confidence and energy through bold designs, prints, and pieces that feel as good as they look. They’ve built a global community, the #AIMNTRIBE, with fans in over 160 countries who love feeling strong, seen, and unstoppable.
Now, with Sitoo in their toolkit, AIM’N is turning up the focus on people – both customers and their store teams. With smoother systems, better stock visibility, and a POS built for shopping flowfullness, staff will be able to spend less time handling back-end work and more time guiding customers, sharing style tips, fitting gear, and helping every AIM’N girl feel confident in what she wears.
We’re excited to partner with a brand that lives its values so openly – and can’t wait to see where they go next.
